The Camp Transformation Center of Fresno

1021 E Herndon Ave,, Fresno, CA 93720

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About Our Culture

The Camp Transformation Center is more than a fitness boot camp, it’s a destination. A place where you can begin a personal fitness journey while celebrating progress among a community of like-minded supporters. The Camp offers a comprehensive 360-degree perspective on improving health and wellness – everything from personal training and nutritional instruction to dynamic class workouts and group fitness challenges. All conducted in a supportive environment where all members are accepted as part of the same Awesome Fit Family (AFF), regardless of experience or ability. At The Camp Transformation Center Fresno, we’re all about life-changing transformations. It’s right there in our name.

Our Philosophy Defined

We believe fitness, working out, and weight loss should be fun, conducted in a welcoming community where fellow members feel more like family. At The Camp, you’ll experience measurable progress and real results that can only be achieved by surrounding yourself with others dedicated to the same goal. When it comes to providing well-rounded health and wellness, you won’t find a better environment for celebrating one another’s health, happiness, and the joy that comes from incremental progress. That’s how we differentiate ourselves at The Camp Transformation Center Fresno.

Our Mission

At The Camp Transformation Center, our mission is to create a supportive and enthusiastic environment for improving one’s individual health and wellness – achieved without pretense or pressure.

Our Vision

At The Camp Transformation Center, our vision is to build a true community of like-minded members who believe that fitness is more than a routine – it’s a lifestyle. Our exercise studios are designed to be sanctuaries of personal growth that go beyond physical fitness, a place where members are empowered to become the best versions of themselves so they can lead healthier, happier lives while inspiring others.

Our Core Values

At The Camp Transformation Center, our nine core values reflect how we aspire to lead the company. They include:

Integrity

In which we always do the right thing

Team-First Approach

A community based on trust, loyalty, positivity, accountability, and respect

Respect

We offer an environment based on acceptance of others

AAF Always

Our awesome fit family (AFF) is all about supporting and inspiring one another

Positivity

Our pledge to lift one another up at every turn

Honesty

Always being truthful is how we overcome adversity

Trust

We value our interdependence on each other

Fun

We believe personal fitness journeys should be fun, never a chore

Passion

Our employees are passionate in every aspect of their jobs

Our Founders

The Camp Transformation Center was co-founded in 2010 by Luis and Alejandra Font, a dynamic duo with over four decades of experience in fitness, nutrition, and entrepreneurial pursuits. Together, they’ve overseen the growth of a fitness brand that now boasts over 150 franchised locations, as well as launching lines of supplement products and apparel. Both Luis and Alejandra remain actively engaged in the direction, growth, and day-to-day operations of The Camp Transformation Center.

Alejandra

Alejandra Font

Co-Founder & Co-CEO

Alejandra Font is the Co-Founder of The Camp Transformation Center. She has almost 20 years of entrepreneurial experience and over a decade of founding The Camp Transformation Center. Her passion for fitness and transformation led her to starting The Camp TC, a fitness brand that has impact thousands of lives. Alejandra runs 2 companies and 3 company owned Camps. The Camp Franchise Systems with over 150 franchised locations and Myo Sports Nutrition, a supplement and apparel line. Alejandra has been able to scale her businesses with the focus on developing strong teams that are customer centric with an emphasis on community building. She has a Bachelors Degree in Sociology, has competed in 3 NPC Bodybuilding competitions, where she has placed consistently between 1-2nd place.

Luis

Luis Font

Co-Founder & Co-CEO

Luis is an entrepreneur with almost over 25 years experience in businesses ranging from quick service restaurants, direct sales, digital marketing and fitness gyms. Luis has played an important role crafting the Vision, Mission and Culture of The Camp Transformation center, the day to day operations, development and expansion of The Camp Franchise Systems, and MYO Sports Nutrition. He’s been instrumental in creating the management infrastructure and in the continued growth of The Camp Franchise Systems. He holds degrees in Finance and Economics from The University of Houston.

What Our Members Say

The camp is the best program for all levels looking to get healthy and fit! The trainers are all friendly and very helpful through your journey. The front desk are all friendly and ready to help you any way they can!

Dom H Feb 2, 2026

Hands down one of the best thing has happened to me was randomly walking into The Camp. We were looking for something new and were tired of the same old gym routine. The Camp has transformed my life both physically and mentally! I feel stronger happier and healthier!! I’ve also met some amazing friends and really feel like part of a community. Everyone is so welcoming and I never felt insecure if I didn’t know how to do something! The coaches and members are always there to help! I love my AFF!

Austin Espinoza Feb 2, 2026

I recommend this Camp, they help you to archive your goal and teach you how to manage your weight.

Johana Iraheta Feb 2, 2026

Love this camp! I had to switch when the Clovis Camp moved and was worried I wouldn’t like it as much but it’s great. Rhonda, Jose and Gaby are super motivating and Odie at the front desk always has a smile and is super helpful. The owner, Lejend, is there often and super nice. There is a workout room with cardio equipment and weights and showers! This is a place to not only workout, but to socialize and pick up good habits!

Kirsten Lange Feb 2, 2026

The Transformation Camp has wonderful trainers, check in staff, members and workouts! The front desk staff are always welcoming and friendly. The owner Lejen and staff/trainers care about their members and go the extra mile to make workouts fun and social events are usually on the calendar to make things fun and encourage fellowship. I really look forward to my workouts and seeing staff and other members! Great place and I’m older and you can adapt the workouts.

Leelee A Feb 2, 2026

The Camp Fresno is so amazing! The staff and the owner are always very welcoming and helpful with anything you need to be successful in your fitness journey. This is a place that has helped me find the best version of myself, not only have I met new fitness goals but have met life long friends. If you’re struggling to start your fitness journey this place is the perfect place to start!

Danna Hernandez Feb 2, 2026

I was introduced to Camp Fresno a few years ago and I haven’t left since! The fitness challenges have helped change my lifestyle. The coaches bring so much energy. They are positive, knowledgeable, consistent, and they challenge me in the best ways. The staff keeps the flow of business going and they always greet me with smiles. The space is always clean and spacious. The members also add to the overall community feel. Everyone is always friendly and encouraging. I’m truly grateful to have a place where I feel supported and excited to show up!

Rainbow MG Feb 2, 2026

I’ve only recently joined in December 2025 and I’m obsessed! The trainers are amazing and they really teach you how to work out and move to the best of your ability. I’m doing things I never thought I could do! Shout out to Rhonda, Jose, Amy, Gabi and all the other trainers!

Elizabeth Luca Feb 2, 2026

Great gym, great staff, great workouts. I started there a few years ago at 215 pounds now I am 180 pounds and it changed my life

michael milner Dec 12, 2024

It's the best place to get rid of depression, frustrations and by the way you see results in your body and in your mind, definitely my favorite place for 8 years 🥰💪🏻

Hilda Trinidad Feb 2, 2026

The Camp has truly been the best thing that’s ever happened for my weight loss journey. From day one, I felt supported, encouraged, and understood. Most of the trainers have all been in our shoes and know exactly what you are going through. It truly makes a difference. The classes are always creative, fun, and challenging in the best way. No two workouts are the same. The energy and community The Camp has created is incredible. And when you’re ready to level up, they don’t just cheer you on, they push you there (the best kind of peer-pressure). I’ve lost almost 50 pounds here (and still counting) and they helped me train for and complete a 5K Spartan race. Something I NEVER would have believed I could do. If you’re on the fence, just try a class, you’ll be hooked.

Terra Turner Feb 2, 2026

The Camp Fresno has been part of my life the last 7 years. I dropped 57lbs my first 2 challenges, when it was 20lbs in 6 weeks. Then life hit me with having a beauty baby boy, since I was changing my entire lifestyle!! I had gained 40lbs, then was ok'd to return after a few months to begin my journey again. But the whole time I was pregnant, I attended Camp classes until I was 34 weeks!!! Then it became difficult! But they're support, inspiring words and friendships have surpassed it all. Today, I earned a board on the 'Wall of Fame' with another transformation of 85+pound weight loss that I've been able to maintain! I've built friendships that are my closest favorite! The Trainers have been one of my biggest cheerleaders! They all do a fantastic job at keeping up the vibe with high energy, consistency, dedication and helping all of us to stay disciplined and focus on our health and wellness!!!! Great place to be and as always friendly!!!! My favorite place to be!!!

Denise Burritt Feb 2, 2026

I can’t say enough great things about the team at Camp Fresno! From the moment I walked in, I felt welcomed, supported, and motivated. The workouts are challenging in the best way, and the trainers do an incredible job of pushing you to reach your goals while still making the environment fun and encouraging. You can truly tell they care about every person who walks through the door. The energy, positivity, and results you see here are unmatched. If you’re looking for a place to transform your fitness, mindset, and confidence, this is it. Highly recommend!

Amy Petes Feb 2, 2026

If you need a motivating place to start your fitness journey The Camp Fresno location is a welcoming environment. Trainers and staff are all encouraging, positive, and extremely helpful with helping you get closer to your goals . You’ll end up meeting some really good genuine people that will help to keep your mindset focused on becoming the best version of yourself. Psss the music playlists put you in that “BEASTMODE” grind.

Jenn Santos Feb 2, 2026

I've been a member for about 6 years. I just turned 60 years old and I feel great. This place is amazing!

Mary Ann Valentino Feb 2, 2026

Great people to help you accomplish your health goals.

Irene Lewy Feb 2, 2026

I started at camp Fresno by joining the challenge. I really enjoyed the comrauderie of the staff and the people attending. All so very nice and joyful and helpful. Not only were trainers helping me, so were the participants. I decided to come back and I have been here for 1 year and have no regrets. The staff is great and supportive. They even know my steps when I leave the gym 🤣😂😉 thank you for the continued support camp fresno!!!!

Becky Avila Feb 2, 2026

Great gym, good vibes. I really like how they offer upper body, lower body and full body days on a schedule. One of the few gyms that really focus on REAL strength training and HIIT. I’ve been a member of a ton of gyms in Fresno (orange theory, hot yoga, CrossFits, barre, f45 , reformer pilates ) camp is my favorite. Workouts are modifiable for all levels. The classes are not repetitive so you won’t get bored. I have back /hip issues and the instructors can easily modify the exercises for me and I still get a great workout. The gym is huge with huge locker room for women. This is not a wannabe instagram gym. Highly highly recommend.

Sora Yi Feb 2, 2026

I loveeee the camp! The people, it’s transformed my life I lost over 100lb and I feel fabulous. You can do it too or just stay fit what ever your goals are it’s great to have a community liked minded. Rhonda and all trainers are the best 💪🏽🙌🏋🏾‍♀️

Adela M May 5, 2024

One of the best gyms I have ever been to. Now my whole family goes. My son has lost almost 100 lbs. I am doing my first challenge and have lost almost 7lbs in three weeks. My wife beat her hard body challenge. They teach the entire process. Food to workouts and nutrition. The staff is the best. You won't be sorry to took the time to check them out.

Rip Hovde Aug 8, 2017

(Translated by Google) I've been going to this place for over 7 years and it's helped me lose 120 pounds with exercise and diet, and I'm still learning. It's a very friendly place, both the members and the staff. I highly recommend it. (Original) Tengo más de 7 años en este lugar y me ayudó a perder 120 libras con ejercicios y dietas y sigo aprendiendo, lugar. Es un lugar muy amigable tanto los miembros y los empleados, recomiendo 💯

joel olmos Feb 2, 2026

I have been coming here over two years and had tried other boot camps and gyms. This is by far my favorite. I love the variety of workouts. For example using a sledge hammer, moving tractor tires, and of course the usual exercises. Rhonda is fun and motivating. Everyday is a new experience. Check them out and see for yourself. There are all ages getting fit. The second photo is showing how they are involved in the community. Each year they choose a local nonprofit and The Camp donates to that cause. Animal Compassion Tean was picked this year. The Camp is always doing fun things even outside of working out.

KK Weatherson May 5, 2024

Camp Fresno is more than just a Bootcamp its family. The team encourages you through every workout and they help you met your goals or just keep you moving.

Paula Hanlon Feb 2, 2026

The coaches and staff are the best. Extremely motivating. Do yourself a favor and try a class.

Sean O'Keefe Feb 2, 2026

The staff here is amazing and very patient with everyone at the camp, Its very beginner friendly while also letting you go at your own pace. Highly recommend

nelly is cool Feb 2, 2026

The coaches are very friendly, experienced, supportive and motivating. The classes are like community with accountability. Love it here

Gloria Dominguez Feb 2, 2026

Trainers are good, motivate you and always friendly.

Rosi Rose Feb 2, 2026

I would recommend anyone looking for a fun environment where you don’t feel judged to give this camp a try. The staff is great and supportive of your goals. Every workout is satisfying. I recommend the 6 week or the 21 day challenge, it got me on the right track.

Reyes L Feb 2, 2026

Best gym ever! I’m glad a made the decision to join. My wife and I both do this as a team and we can see the difference in our overall health and wellbeing.

James Clark Feb 2, 2026

I love this place very welcoming the trainers are awesome motivators and the people that attend all share to similar goals at a different level making the environment pleasant. Encouraging each other and teaching us how to stay healthy, no matter how many times we fall and start all over again they are there to extend that hand always with no judgment. Thank you for being part of my journey. Lupe Lara,

Lupe Lara Feb 2, 2026

Besides great workouts, we receive support, encouragement and motivation from our coaches. Friendly environment and members motivate and encourage one another. No judgement

mirna carrillo Feb 2, 2026

The Camp Fresno is an exceptional gym that has empowered me to transform my life, thanks to its incredible instructors.

Judy Francisco Feb 2, 2026

I've been a member since November 2025 I attend classes 4-6 days a week. I love it ! All the staff is great. Friendly and welcoming.

Naomi Hendrix Feb 2, 2026

I’ve been going to Transformation Camp Fresno since December 2, 2025, and I already see a change in both my body and my mindset. This isn’t just a workout, it’s truly a lifestyle. The coaches are encouraging, the workouts push you in the best way, and the people are so welcoming and kind. It feels like a community that genuinely wants to see you grow. I’m so glad I started this journey here!

The Magical Teacher Feb 2, 2026

Great place to workout, have fun, make friends, and lose a few pounds. Trainers are knowledgeable and friendly and music is always upbeat!

Phalla Pov Feb 2, 2026

Camp Transformation Center is an amazing place if you’re looking for real results. The workouts are never boring because every day is different, which keeps you motivated and excited to come back. The trainers are knowledgeable, supportive, and truly care about helping you improve. What I like the most is the friendly team and the incredible community we have with the other members. Everyone encourages each other, and it really feels like a family. If you want to challenge yourself, stay consistent, and be surrounded by positive people, this is the perfect place!

Ana Carla Carvalho Feb 2, 2026

(Translated by Google) Very good gym, the trainers are very good. Highly recommended; their nutrition and exercise programs really work. (Original) Muy buen gym los entrenadores son muy buenos recomendable que si funcionan sus programas de nutricion y ejercicios muy bueno

german Palominos Mar 3, 2019

Camp Transformation Center Fresno is hands down one of the best gyms in Fresno! From the moment you walk in, the energy is positive, motivating, and welcoming. The trainers are incredibly knowledgeable and truly care about your fitness journey. If you’re looking for weight loss programs in Fresno, body transformation results, or high-energy group fitness classes, this is the place to be. The accountability, structured workout programs, and nutrition guidance make it so much easier to stay consistent. The workouts are challenging but scalable for all fitness levels, whether you’re just starting your fitness journey or already experienced. The Fresno personal trainers push you in the best way possible and celebrate every win with you. If you want real results, a supportive fitness community in Fresno, and a gym that keeps you motivated, I highly recommend The Camp Transformation Center Fresno.

Donna Richardson Feb 2, 2026

This place changed my life! So much Gratitude to all of the staff and trainers. A great place to kick start your body and mindset in the right direction . It's truly a game changer.

Mariposa Burciaga Jan 1, 2023

Absolutely fantastic place to be! I started at The Camp Fresno in March/2025, and I have lost 56 pounds! The Coaches are amazing, great atmosphere! I love it!!!

Cibele Abreu Feb 2, 2026

Good work out

Mariana Pinzon Feb 2, 2026

I’ve gone to this gym on and off over the years and always end up coming back. The community is welcoming and supportive, and I’ve never had a negative interaction with staff or other members. The staff are genuinely friendly and seem to love what they do, which makes the gym feel comfortable and easy to show up to. It’s a place where people of all fitness levels can feel at home, whether you’re just starting out or have been working out for years. You’re never pushed to do anything you’re not comfortable with, but you’re always encouraged to grow and challenge yourself.

Jessica Bedolla Feb 2, 2026

This is the best gym in the Fresno/Clovis area. The trainers and staff are so helpful, motivating, and wonderful. You will never regret attending The Camp …. my only regret is that I didn’t find them earlier!

Diane O'Keefe Feb 2, 2026

Best gym ever!

Jay Homes Feb 2, 2026