The Camp Transformation Center of Chula Vista

861 Harold Place Unit 101 & 102, Chula Vista, CA 91914

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About Our Culture

The Camp Transformation Center is more than a fitness boot camp, it’s a destination. A place where you can begin a personal fitness journey while celebrating progress among a community of like-minded supporters. The Camp offers a comprehensive 360-degree perspective on improving health and wellness – everything from personal training and nutritional instruction to dynamic class workouts and group fitness challenges. All conducted in a supportive environment where all members are accepted as part of the same Awesome Fit Family (AFF), regardless of experience or ability. At The Camp Transformation Center Chula Vista, we’re all about life-changing transformations. It’s right there in our name.

Our Philosophy Defined

We believe fitness, working out, and weight loss should be fun, conducted in a welcoming community where fellow members feel more like family. At The Camp, you’ll experience measurable progress and real results that can only be achieved by surrounding yourself with others dedicated to the same goal. When it comes to providing well-rounded health and wellness, you won’t find a better environment for celebrating one another’s health, happiness, and the joy that comes from incremental progress. That’s how we differentiate ourselves at The Camp Transformation Center Chula Vista.

Our Mission

At The Camp Transformation Center, our mission is to create a supportive and enthusiastic environment for improving one’s individual health and wellness – achieved without pretense or pressure.

Our Vision

At The Camp Transformation Center, our vision is to build a true community of like-minded members who believe that fitness is more than a routine – it’s a lifestyle. Our exercise studios are designed to be sanctuaries of personal growth that go beyond physical fitness, a place where members are empowered to become the best versions of themselves so they can lead healthier, happier lives while inspiring others.

Our Core Values

At The Camp Transformation Center, our nine core values reflect how we aspire to lead the company. They include:

Integrity

In which we always do the right thing

Team-First Approach

A community based on trust, loyalty, positivity, accountability, and respect

Respect

We offer an environment based on acceptance of others

AAF Always

Our awesome fit family (AFF) is all about supporting and inspiring one another

Positivity

Our pledge to lift one another up at every turn

Honesty

Always being truthful is how we overcome adversity

Trust

We value our interdependence on each other

Fun

We believe personal fitness journeys should be fun, never a chore

Passion

Our employees are passionate in every aspect of their jobs

Our Founders

The Camp Transformation Center was co-founded in 2010 by Luis and Alejandra Font, a dynamic duo with over four decades of experience in fitness, nutrition, and entrepreneurial pursuits. Together, they’ve overseen the growth of a fitness brand that now boasts over 150 franchised locations, as well as launching lines of supplement products and apparel. Both Luis and Alejandra remain actively engaged in the direction, growth, and day-to-day operations of The Camp Transformation Center.

Alejandra

Alejandra Font

Co-Founder & Co-CEO

Alejandra Font is the Co-Founder of The Camp Transformation Center. She has almost 20 years of entrepreneurial experience and over a decade of founding The Camp Transformation Center. Her passion for fitness and transformation led her to starting The Camp TC, a fitness brand that has impact thousands of lives. Alejandra runs 2 companies and 3 company owned Camps. The Camp Franchise Systems with over 150 franchised locations and Myo Sports Nutrition, a supplement and apparel line. Alejandra has been able to scale her businesses with the focus on developing strong teams that are customer centric with an emphasis on community building. She has a Bachelors Degree in Sociology, has competed in 3 NPC Bodybuilding competitions, where she has placed consistently between 1-2nd place.

Luis

Luis Font

Co-Founder & Co-CEO

Luis is an entrepreneur with almost over 25 years experience in businesses ranging from quick service restaurants, direct sales, digital marketing and fitness gyms. Luis has played an important role crafting the Vision, Mission and Culture of The Camp Transformation center, the day to day operations, development and expansion of The Camp Franchise Systems, and MYO Sports Nutrition. He’s been instrumental in creating the management infrastructure and in the continued growth of The Camp Franchise Systems. He holds degrees in Finance and Economics from The University of Houston.

What Our Members Say

I LOVE THIS GYM and the trainers and coach are down to earth and personally see to proper form and successful goal attainment. I lost 60 pounds in 4 months.

Adoniss Ajagu May 5, 2022

Awesome Place

David Viera Nov 11, 2023

I’ve been coming to the camp for about 8 months and I’ve lost a total of 45 lbs. you not only get a gym but a little family. Come an join a class and check for yourself how firndly everyone is.

saray sotelo Dec 12, 2023

Family oriented. Veteran owned. Great, one hour classes. Affordable and for people of all ages. Healthy lifestyle in many aspects. Positive vibes.

J flo Dec 12, 2022

I LOVE this place! I have been going with my teenage daughter for a few months now, and we both love it! We are at 2 different levels of fitness but have a great time and are both challenged during each workout. The coaches are amazing, helpful, and very knowledgeable. I have personally done a few challenges and loved them! The staff is always there to help and support you if you get stuck and cheer you on as you reach your fitness goals!

Jenn Jenn Dec 12, 2022

I love this place and trainers are very professional and the environment is great...

Christian Bernal Oct 10, 2022

Great gym! Friendly staff !

Stephanie Aug 8, 2022

My 2nd 🏡 home!🥰

Chris Coleman- Zeman May 5, 2022

This is my happy place 🙃

hi hi Mar 3, 2022

(Translated by Google) I love it, I love it and I am addicted to exercise, and I feel very good attending (Original) Lo amo , amo y soy adicta al ejercicio, y me siemto muy bien asistiendo

Yadira Aparicio Mar 3, 2022

EVERYONE here is so nice and supportive. A roadmap to your goals is a helpful and informative tool. Love this Gym.

Cindy Hyde Feb 2, 2022

The Camp Chula Vista is my family

Marikah Morgan Jan 1, 2022

I thank God for this Awesome place where I can call it "Family Camp" ! One for all and all for one. Looking forward for a new "Me" transformation! Thanks for the Motivation !

MaCho Team Dec 12, 2021

The best place to work out and becoming the dreams true. And immédiate result. Very nice place and excellentes personal traînera. 🤣😃

Nini Fischetti Sep 9, 2021

The staff is amazing

Cecilia Sandlin Dec 12, 2019

The Camp provides you with everything you need to be successful. Knowledgeable staff, nutritional information, and most importantly a workout plan that will definitely gain results.

Saunte Allen Feb 2, 2018

Friendly, amazing place to work out. Trainers are the best.

Araceli Angon Nov 11, 2017

Great people and atmosphere. They make it fun👍

andres meza Oct 10, 2017

Awesome experience. I lost 45 lbs in 4 months. The staff is knowlegeable and make the work outs fun

Faustino Ramirez Feb 2, 2017

Great trainers and exercise routine

Leobardo Rubio Feb 2, 2017

I was a challenger once, and I lost 23lbs in 6 weeks. Their trainers was great and they motivated you all the time.

Raymond Porciuncula Dec 12, 2016

Love the support, very inspiring and motivating place. Just what i needed .

Maria Islas Jun 6, 2016

I was always looking for a gym but I know when I went there I never really knew what to do this gym has my workout already set up for me so when I go in I'm not just pretending like I'm working out or watching everybody else work out I'm doing an intense workout the whole time I'm there. The coaches are awesome the classes are fun and i am seeing great results. In losing weight getting stronger gaining endurance. I Love this Gym and recommend it for everyone.

Stella V May 5, 2016

The Camp Transformation Chula Vista has been a life changing experience for me. After trying so many other programs I can testify that this program works! With hard work and dedication and maintaining a strict diet, you can transform your body into a healthy, toned body without any pills, potions, or unhealthy habits. The staff is amazing and totally supportive of the process you will take in 6 weeks. If you are willing to put in the work, stick to the diet plan given, you too will be pleased at how well your body transforms within 6 weeks!

Alicia Prather Oct 10, 2015